Color Psychology for your brand

Color psychology explores the impact that color has on how we feel and how we perceive things. In advertising and brand positioning, this is used to c...

Top 3 Reasons Why Facebook Performance Video Ads Are So Effective at Driving Conversions

Are you thinking about leveraging conversion focused videos in your Facebook ad campaigns? In this article, we’ll learn how to move your custome...

GDPR – 3 Easy Best Practices for Your Business

GDPR!!! Over the last year or so we’ve all heard about it, thought about it and talked about it. The big question is – does your business have ...

Top 6 lessons learned from investing over $1.4 Million USD in Facebook Ads

What everlasting truths and lessons do you rely on and believe in?? It was the late, great Groucho Marx who said, “Learn from the mistakes of ot...

Elements of an effective Facebook Marketing Strategy to grow your business

Facebook is one of the best places for marketing your business these days.   It is potentially one of the best places to market your business th...

Why your business needs a strong Facebook marketing strategy

Would you ever think about building a house without getting a proper plan and strategy from a qualified architect?   Would you ever build a busin...

Why your Facebook Marketing does not work

“Of course I have tried Facebook. But it does not work for my business.”   I am hearing this all the time.   In most cases, th...

Why businesses fail to strategize their Facebook marketing

A study in the US found that 49% of businesses are doing marketing without a strategy: Source: http://www.smartinsights.com/digital-marketing-strateg...

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